Good afternoon, design friends!
Oh boy, this project is only 15 seconds long, but let me start by saying that I have a whole new appreciation for videos on YouTube Shorts and TikTok. I spent an entire day creating this small clip.
Through this process, I became reacquainted with Photoshop and familiarized myself much more than I was before, which I'm thankful for. I found some helpful videos on how to create textures, and I knew from the start that I wanted to make a brick wall with graffiti or painted on typeface. I decided to center the project around a comedy club because I felt like the effect I was aiming for would fit well with that theme. I was going for an urban vibe.
I created a row of bricks in Photoshop and then duplicated the rows to construct a wall of bricks. After that, I made a copy of that layer and used the levels tool to turn the bricks grey. I added a smooth inner bevel and adjusted the size and depth until I liked how it looked, and then I merged the layers.
Next, I created a new layer, added noise, and then went to the sketch filter to apply a bas relief effect, adjusting the smoothness and detail to my liking. I changed the blend mode to hard light and lowered the opacity. Then, I duplicated that layer and added a motion blur effect. After that, I selected my original brick layer, clicked on "load layer," and returned to the layer with the motion blur. I added a mask and changed the color to red.
I feel like it was quite an involved process to create a brick wall, but I am so proud of how it turned out, and I’m really happy with the final result. (You have to see it at a larger scale to appreciate the details; that's the cool part!)
Then I added some designs with a brush tool and chose a spray paint effect to convey the urban vibe. I also used the splatter brush in the area where I wanted my text.
First, I created a new composition in Photoshop and set a background. I downloaded some typefaces from dafont.com that I felt were fitting, and I chose "Retrow Mentho." I typed out my name for a comedy club, scaled it, and added effects.
I learned how to create and use displacement maps, save them, and apply them. To do this, I made a new document and created a displacement map by converting the new layer to a smart object, which allows any applied filters to remain editable. I selected Filter > Render > Fibers and adjusted the variance and strength, then modified the levels. After that, I added a Gaussian blur and adjusted the radius. I changed the Gaussian blur mode to "Darken," then applied another Gaussian blur before saving the displacement map.
Next, I returned to the original typeface composition and made a copy of it. I went to the copy, selected Filter > Distort > Displace, and applied the displacement map, rasterizing it afterward. I adjusted the horizontal view and repeatedly reapplied the displace filter until I achieved a look I liked
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I started by importing my files into After Effects. I added the title as a layer, beginning its appearance a few seconds after the first layer. Then, I adjusted the opacity, applying an ease out effect while gradually increasing it. I also used rotation to make the text spiral in and adjusted the scale so that it grew overly large before returning to its original size. After that, I made the text fade out and created the next text layer.
For this new text, I used a solid black background and downloaded a stencil font. I applied fractal noise to the solid color, adjusting the animation settings to turbulent smooth while also modifying the contrast and scale. Next, I added a camera lens blur to the text, changing the blur map to the solid color I had chosen. I set the source to "effects and masks," increased the blur radius, and made the channel luminous.
Then, I changed the text layer to dissolve and lowered the opacity. I fine tuned the camera lens blur a bit more. After that, I added a texture that I downloaded, inverted it, and lowered its opacity. Finally, I brought the entire project into Adobe Premiere Pro, added a dissolve transition, and adjusted the ease out and ease in settings. The timing isn't exactly perfect, but this is what I've created. I hope this was helpful; I learned a lot from this project!